Semiparametric Estimation of Brand Choice Behavior

By Richard A. Briesch, Pradeep Chintagunta, Rosa L. Matzkin. 2002

52 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/354e0e3d5c9b6fccfbc27b2a02f176c257aa851d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Naveen Eluru
2. Harikesh S. Nair
3. Chandra R. Bhat
4. Pradeep Chintagunta
5. Kenneth Train
6. William H. Greene
7. Stephane Hess
8. David A. Hensher

In Marketing

1. Harikesh S. Nair
2. Naveen Eluru
3. Chandra R. Bhat
4. Pradeep Chintagunta
5. R. Lee
6. Subodh K. Dubey
7. Peter E. Rossi
8. Paul B. Ellickson

Citations in the corpus

• Copula-Based Approach to Accommodate Residential Self-Selection Effects in Travel Behavior Modeling (2009, methodology): “(1986), Ichimura (1993), Matzkin (1992, 1993), and Briesch et al. (2002). These estimates then form the basis to develop an index function to generate a correction term in the continuous equation that is an estimate of the expected”
• Structural Workshop Paper - Discrete-Choice Models of Consumer Demand in Marketing (2011, methodology): “Rossi, P. E., Allenby, G. and R. McCulloch (2005), Bayesian Statistics and Marketing, John Wiley & Sons, Probability and Statistics Series.”