M. Roth

Sociology and Political Science · with Hudson · 2000–2016

A researcher in the Science corpus: 4 papers; trusts 2 researchers and is trusted by 6 researchers here, as inferred from the citation graph.

Subfields

• Sociology and Political Science — 26 citations into it; #18,456 of 22,756 by trust here, #6,353 by citations
• Marketing — 22 citations into it; #2,959 of 6,289 by trust here, #1,095 by citations
• Social Psychology — 8 citations into it; #9,681 of 15,694 by trust here, #7,013 by citations

Whom M. Roth trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Nicholas Epley
2. P. Aggarwal
3. Edith G. Smit

Who trusts M. Roth overall

1. E. Bigné
2. Kofi Osei-Frimpong

Papers from M. Roth's perspective

Ordered by how strongly the researchers M. Roth trusts endorse each paper. Same corpus, a different order for every researcher.

1. On seeing human: a three-factor theory of anthropomorphism. (Psychology Review)
2. Is That Car Smiling at Me? Schema Congruity as a Basis for Evaluating Anthropomorphized Products
3. WHEN WE NEED A HUMAN: MOTIVATIONAL DETERMINANTS OF ANTHROPOMORPHISM
4. Death to Dichotomizing
5. Gaming with Mr. Slot or Gaming the Slot Machine? Power, Anthropomorphism, and Risk Perception
6. What Makes Online Content Viral?
7. Use does not wear ragged the fabric of friendship: Thinking of objects as alive makes people less willing to replace them
8. The GMS: A Broad Conceptualization of Global Marketing Strategy and Its Effect on Firm Performance
9. Culture-Level Dimensions of Social Axioms and Their Correlates across 41 Cultures
10. You’re so lovable: Anthropomorphism and brand love

Their papers

• Managing Images in Different Cultures: A Cross-National Study of Color Meanings and Preferences (2000) — 675 citations
• The influence of social media interactions on consumer–brand relationships: A three-country study of brand perceptions and marketing behaviors (2016) — 636 citations
• The effects of social media on emotions, brand relationship quality, and word of mouth: An empirical study of music festival attendees (2015) — 507 citations
• Conditions influencing headquarters and foreign subsidiary roles in marketing activities and their effects on performance (2003) — 131 citations