Jian Chen

Marketing · with Cai · 2021

A researcher in the Science corpus: 1 paper; trusts 5 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Jian Chen trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. André Bonfrer

Papers from Jian Chen's perspective

Ordered by how strongly the researchers Jian Chen trusts endorse each paper. Same corpus, a different order for every researcher.

  1. An Empirical Analysis of the Determinants of Retail Margins: The Role of Store-Brand Share
  2. Private label positioning: Quality versus feature differentiation from the national brand
  3. Store Brands: Who Buys Them and What Happens to Retail Prices When They Are Introduced?
  4. The Strategic Positioning of Store Brands in Retailer–Manufacturer Negotiations
  5. Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?
  6. What Makes Consumers Willing to Pay a Price Premium for National Brands over Private Labels?
  7. The economics of quality-equivalent store brands
  8. Does a Store Brand Always Hurt the Manufacturer of a Competing National Brand?
  9. Advertising in Asymmetric Competing Supply Chains
  10. Building Store Loyalty through Store Brands

Their papers