O. C. Yilmazdogan

Sociology and Political Science · 2021

A researcher in the Science corpus: 1 paper; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom O. C. Yilmazdogan trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Jung Eun Lee
  2. Mohammad Reza Jalilvand
  3. Brandi A. Watkins
  4. Kumju Hwang
  5. Lauren I. Labrecque
  6. Chanthika Pornpitakpan
  7. Jonathan Cohen
  8. Neda Samiei
  9. Keren Eyal
  10. Elmira Djafarova

Papers from O. C. Yilmazdogan's perspective

Ordered by how strongly the researchers O. C. Yilmazdogan trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users (Computers in Human Behavior)
  2. Multivariate Data Analysis (Technometrics)
  3. The Impact of Corporate Credibility and Celebrity Credibility on Consumer Reaction to Advertisements and Brands
  4. YouTube vloggers' influence on consumer luxury brand perceptions and intentions
  5. Fostering Consumer–Brand Relationships in Social Media Environments: The Role of Parasocial Interaction
  6. The Effect of Celebrity Endorsers' Perceived Credibility on Product Purchase Intention
  7. Affect, Travel Motivation, and Travel Intention: a Senior Market
  8. When Good Friends Say Goodbye: A Parasocial Breakup Study
  9. Assessing Celebrity Endorsement Effects in China (Journal of Advertising Research)
  10. Parasocial relationship effects on customer equity in the social media context

Their papers