H. Unnava
Sociology and Political Science · 2006–2009
A researcher in the Science corpus: 3 papers; trusts 3 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 7 citations into it
Whom H. Unnava trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Papers from H. Unnava's perspective
Ordered by how strongly the researchers H. Unnava trusts endorse each paper. Same corpus, a different order for every researcher.
- Motivated Reasoning: A Depth-of-Processing Perspective
- The psychology of interpersonal relations
- The Brand Positivity Effect: When Evaluation Confers Preference
- Rethinking individualism and collectivism: evaluation of theoretical assumptions and meta-analyses. (Psychological bulletin)
- The case for motivated reasoning.
- Biased Assimilation and Attitude Polarization: The Effects of Prior Theories on Subsequently Considered Evidence
- When Good Brands Do Bad
- Prospect theory: An analysis of decision under risk Econometrica 47
- Affect Monitoring and the Primacy of Feelings in Judgment
- Locomotion, Assessment, and Regulatory Fit: Value Transfer from 'How' to 'What'
Their papers
- The Effect of Brand Commitment on the Evaluation of Nonpreferred Brands: A Disconfirmation Process (2009) — 91 citations
- Spillover of Negative Information on Brand Alliances (2006) — 161 citations
- The Moderating Effect of Brand Commitment on the Evaluation of Competitive Brands (2009) — 106 citations