Pricing of Conspicuous Goods: A Competitive Analysis of Social Effects

By Wilfred Amaldoss, Sanjay Jain. 2005

470 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/3724ee441e51d9ebdf0c42246fd0329541dc86ba

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Citations in the corpus

What is "neuromarketing"? A discussion and agenda for future research. (2007, background): “Other research has begun to investigate the social role of price, and how individual differences can influence how prices are perceived (Amaldoss and Jain, 2005).”
The dual role of price: decomposing consumers’ reactions to price (2008, background): “For example, some consumers purchase an expensive car not because of their quality perceptions per se but because of their perception that the purchase will signal a latent variable, such as status or wealth, that others cannot observe directly ( Amaldoss and Jain 2005 ).”
Conspicuous Consumption and Sophisticated Thinking (2005, background): “In subsequent research, we have extended the monopoly model of this paper to examine how social effects influence firm's pricing decisions in the context of a duopoly (Amaldoss and Jain 2005).”
Conspicuous consumption among middle age consumers: psychological and brand antecedents (2008, background): “However, the focus of behavioural research, which has examined the role of products as a means of self expression, has been to describe the social and psychological underpinnings of consumer behaviour, not firm behaviour ( Amaldoss and Jain, 2005”
Understanding luxury consumption in China: Consumer perceptions of best-known brands (2012, background): “In addition to their relevance to the specific needs of Chinese consumers, these factors also directly relate to luxury consumption, as suggested by a variety of discussions (e.g., Amaldoss & Jain, 2005; Clark et al., 2007; Commuri, 2009; Han, Nunes, & Drèze, 2010).”
How consumers' need for uniqueness, self-monitoring, and social identity affect their choices when luxury brands visually shout versus whisper (2018, background): “Consumers with high need for conformity want what other consumers have (Amaldoss & Jain, 2005).”
The Effect of Need for Uniqueness on Word of Mouth (2010, background): “In summary, consumers engage in WOM because of its social or psychological benefits.”
Consumer Meaning Making: The Meaning of Luxury Brands in a Democratised Luxury World (2013, background): “In addition, many luxury brand companies create this impression of rarity by distributing their brands selectively (Phau & Prendergast 2000; Amaldoss & Jain 2005) .”
Values associated with luxury brand consumption and the role of gender (2017, background): “Interpersonal values encompass three dimensions: conspicuousness, social value (especially, conformity), and uniqueness (Amaldoss & Jain, 2008, 2005).”
The effects of e-mass customization on consumer perceived value, satisfaction, and loyalty toward luxury brands (2016, background): “Also, consumerswith highNFUhave amore positive attitude toward a product with a premium price than consumers with low NFU (Amaldoss & Jain, 2005; Woodside, 2012).”