Market orientation and performance in service firms: role of innovation

By Sanjeev Agarwal, M. Erramilli, C. Dev. 2003

670 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/17f7a63b7623ee0616db2a26048e4f3f030aef70

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Citations in the corpus

Service Innovation and Customer Choices in the Hospitality Industry (2005, background): “In other words, a more market-oriented firm is more likely to consider innovation, which ultimately leads to superior firm performance (Agarwal et al., 2003; Han et al., 1998).”
Relationship orientation or service quality (2007, neutral): “ROA) (Agarwal et al., 2003).”
Service innovation and performance in SMEs (2012, background): “1 Service innovation Services are a significant part of most major economies, and innovation is widely viewed as a significant driver of growth in firms (Griffin, 1997; Agarwal et al., 2003).”
Role of innovation in the relationship between organizational culture and firm performance (2013, background): “, 2008), or market orientation and firm performance (Agarwal et al., 2003). For example Agarwal et al. (2003) found that market orientation in an organization’s culture tends to spur innovation, which in turn, enhances performance.”
Market Orientation and Performance: A Meta-Analysis and Cross-National Comparisons (2006, neutral): “These findings by no means challenge the widely-shared view that subjective and objective performance indicators are related (e.g., Agarwal et al., 2003; Cravens and Guilding, 2000; Han, Kim and Srivastava, 1998; Pelham and Wilson, 1996).”
Market orientation, learning orientation and business performance: The mediating role of innovation (2016, methodology): “Following Agarwal et al. (2003), five items including service quality, customer satisfaction, employee satisfaction, gross profit margin, and market share were used in the measurement of business performance.”
The effect of market orientation and its components on innovation consequences: a meta-analysis (2008, background): “This creates pressure on service firms to innovate (Agarwal et al. 2003).”
Customer involvement capability and service firm performance: The mediating role of innovation (2017, result): “The results are consistent with the findings of Agarwal et al. (2003), who found that innovation mediates the relationship between marketing orientation and firm performance. These results are also in agreement with Tseng et al. (2008) and Uzkurt et al. (2013), who find that innovation mediated orga”
Market Orientation and Business Performance among SMEs in Ghana (2010, result): “That is the higher the level of market orientation, the greater the level of performance in Ghanaian SMEs, consistent with the overriding proposition of the literature that increased market orientation lead to higher firm performance (Narver & Slater, 1990; Slater & Narver, 1994; Agarwal et al., 200”
Hotel innovation and performance in times of crisis (2014, background): “Hotel performance was measured in three categories (Agarwal et al., 2003; Matear et al., 2002; Snoj et al., 2007): economic results (three items), marketing results (four items) and financial results (three items).”
Strategic market orientation and business performance (2008, background): “Market orientation is a popular term used by marketing practitioners as an indicator of the extent to which an organization implements the “marketing concept” ( Agarwal et al. , 2003”
Effect of customer orientation and entrepreneurial orientation on innovativeness: Evidence from the hotel industry in Switzerland (2010, background): “For example, Han, Kim, and Srivastava (1998) in the bank industry, Maydeu-Olivares and Lado (2003) in the insurance industry, Sandvik and Sandvik (2003) and Agarwal, Erramilli, and Dev (2003) in hospitality and others.”