Javier Reynoso

Marketing · 2010–2017

A researcher in the Science corpus: 5 papers; trusts 1 researcher and is trusted by 140 researchers here, as inferred from the citation graph.

Subfields

Whom Javier Reynoso trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Stephen Louis Vargo
  2. Robert F. Lusch

Who trusts Javier Reynoso overall

  1. Heesup Han
  2. Jin-Soo Lee
  3. R. Chitturi
  4. V. Iglesias
  5. Sunghyup Sean Hyun
  6. Riyad Eid
  7. Héctor San Martín
  8. M. Mody
  9. Xiang Li
  10. Sumeet Gupta

Papers from Javier Reynoso's perspective

Ordered by how strongly the researchers Javier Reynoso trusts endorse each paper. Same corpus, a different order for every researcher.

  1. It's all B2B…and beyond: Toward a systems perspective of the market
  2. On a Theory of Markets and Marketing: From Positively Normative to Normatively Positive
  3. Service-Dominant Logic: Premises, Perspectives, Possibilities
  4. The Systems View of Life: A Unifying Vision
  5. A research manifesto for services science (CACM)
  6. The Impact of Social Structure on Economic Outcomes
  7. The Service-dominant Logic of Marketing: Dialog, Debate, and Directions
  8. Markets as configurations
  9. Constructing a Market, Performing Theory: The Historical Sociology of a Financial Derivatives Exchange1 (American Journal of Sociology)
  10. Macromarketing as Agorology: Macromarketing Theory and the Study of the Agora

Their papers