It's all B2B…and beyond: Toward a systems perspective of the market
By Stephen Louis Vargo, Robert F. Lusch. 2011
1,511 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/6dc843a77376ca23bf1c1ea9177334de77127106
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
- Stephen Louis Vargo
- Melissa Archpru Akaka
- Kaj Storbacka
- Robert F. Lusch
- Marko Kohtamäki
- Christian Kowalkowski
- Cristina Mele
- Satish Nambisan
In Organizational Behavior and Human Resource Management
- Stephen Louis Vargo
- Melissa Archpru Akaka
- Kaj Storbacka
- Robert F. Lusch
- Marko Kohtamäki
- Suvi Nenonen
- Christian Kowalkowski
- Risto Rajala
In Strategy and Management
- Melissa Archpru Akaka
- Stephen Louis Vargo
- Kaj Storbacka
- Robert F. Lusch
- Marko Kohtamäki
- Risto Rajala
- Satish Nambisan
- Heiko Wieland
Citations in the corpus
- Antecedents to value diminution (2016, methodology): “In this instance, the value-facilitating potential of the service provider’s resources (i.e. creative skills) is reduced because of the imposed resistance to resource utilization and integration (Vargo and Lusch, 2011).”
- A holistic market conceptualization (2015, background): “Paraphrasing Vargo and Lusch (2011), much of what is considered mainstreammarketing will continue to be important; it will just be transcended by a more encompassing conceptualization of the market.”
- An integrative framework of value (2012, background): “WMG Service Systems Research Group Working Paper Series – 03/12 relationships suggests a dynamic, networked and systems orientation to value creation rather than a linear, sequential creation, flow, and destruction of value (Vargo and Lusch, 2011)”
- A new perspective on market dynamics (2014, background): “…to the emerging effort to understand socially constructed markets (Araujo et al., 2010; Kjellberg and Helgesson, 2007; Storbacka and Nenonen, 2011; Vargo and Lusch, 2011) in three ways: by providing a definition for the construct of ‘‘market plasticity,’’ by enriching the terminology related to…”
- Distributed Tuning of Boundary Resources: The Case of Apple's iOS Service System (2015, background): “In the service system literature (Vargo and Lusch 2011), there is no explicit discussion of power and its role in how the service system evolves over time.”
- Theory and practice of value co-creation in B2B systems (2016, methodology): “Vargo and Lusch (2011) use S-D logic to conceptualize markets as networked systems, in which all actors (e.g. firms and customers) participate in value creation, which is aligned with the idea of all actors being resource integrators (see also Vargo & Lusch, 2008).”
- Motives and resources for value co-creation in a multi-stakeholder ecosystem: A managerial perspective (2016, background): “…attention by academics has examined the concept of value co-creation and the role playedby specific stakeholders involved in the process (Hillebrand et al., 2015; Kazadi, Lievens, &Mahr, 2016; Kornum&Mühlbacher, 2013;Merz et al., 2009; Payne, Storbacka, Frow, & Knox, 2009; Vargo & Lusch, 2011).”
- A Systems Perspective on Markets: Toward a Research Agenda (2017, background): “Parallel to these developments, many members of the service research community have started to embrace a systems view, as part of the continuing development of servicedominant (S-D) logic (Vargo and Akaka, 2012; Vargo and Lusch, 2011; 2016; Edvardsson, Tronvoll and Gruber, 2011) and service science ”
- Service Innovation: A Service-Dominant Logic Perspective (2015, background): “S-D logic provides a telescopic lens to view actors not in their dyadic roles as producers and consumers but in a more generic sense as actors in a system of other actors cocreating value through resource integration and service provision (Vargo and Lusch 2011).”
- The sport value framework – a new fundamental logic for analyses in sport management (2014, positive): “This is why Vargo and Lusch (2011) have suggested using the term 'actor' for all entities involved in value co-creation, emphasizing that the roles of firms and consumers are similar and that a distinction between them is theoretically obsolete.”