J. Gountas

Marketing · 2007–2019

A researcher in the Science corpus: 3 papers; trusts 12 researchers and is trusted by 4 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 41 citations into it; #3,481 of 6,289 by trust here, #3,503 by citations
• Sociology and Political Science — 35 citations into it; #13,039 of 22,756 by trust here, #12,387 by citations
• Cognitive Neuroscience — 30 citations into it
• Literature and Literary Theory — 22 citations into it
• Social Psychology — 18 citations into it
• Experimental and Cognitive Psychology — 16 citations into it
• General Decision Sciences — 7 citations into it
• Safety Research — 6 citations into it

Whom J. Gountas trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. R. Batra
2. David C. Giles
3. Anna S. Mattila
4. Dino J. Levy
5. James K. Rilling
6. M. Wedel
7. R. Ohme

Who trusts J. Gountas overall

1. Dev Jani
2. Nai-Jen Chang
3. Carmen Benítez de Rojas
4. Heesup Han
5. Cher-Min Fong
6. Xin Chen
7. Olli Tyrväinen

Papers from J. Gountas's perspective

Ordered by how strongly the researchers J. Gountas trusts endorse each paper. Same corpus, a different order for every researcher.

1. The Situational Impact of Brand Image Beliefs
2. Analysis of Neurophysiological Reactions to Advertising Stimuli by Means of EEG and Galvanic Skin Response Measures
3. Social Cognitive Theory of Mass Communication
4. The Effects of Message Valence and Listener Arousal on Attention, Memory, and Facial Muscular Responses to Radio Advertisements (Communication Research)
5. Mind Time: The Temporal Factor in Consciousness
6. What does the prefrontal cortex "do" in affect: perspectives on frontal EEG asymmetry research. (Biological Psychology)
7. Impact of Motivation, Attraction, and Parasocial Interaction on Talk Radio listening
8. Development and validation of brief measures of positive and negative affect: the PANAS scales.
9. Human Brands: Investigating Antecedents to Consumers’ Strong Attachments to Celebrities
10. The Match-Up Hypothesis: Physical Attractiveness, Expertise, and the Role of Fit on Brand Attitude, Purchase Intent and Brand Beliefs

Their papers

• Personality orientations, emotional states, customer satisfaction, and intention to repurchase (2007) — 188 citations
• Celebrity influences on consumer decision making: new insights and research directions (2019) — 86 citations
• Consumer neuroscience for marketing researchers (2018) — 174 citations