Olli Tyrväinen
Marketing · 2020
A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 25 citations into it
- Sociology and Political Science — 20 citations into it
- Information Systems and Management — 15 citations into it
Whom Olli Tyrväinen trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Anil Bilgihan
- Chao-Min Chiu
- Bo Edvardsson
- Torben Hansen
- S. M. Morse
- Mitchell J. Lovett
- Eric T. G. Wang
- Gediminas Adomavicius
- Norman Shaw
- J. Gountas
Papers from Olli Tyrväinen's perspective
Ordered by how strongly the researchers Olli Tyrväinen trusts endorse each paper. Same corpus, a different order for every researcher.
- Hedonic and utilitarian shopping goals: The online experience
- Shopping motivations on Internet: A study based on utilitarian and hedonic value
- Understanding customer experience. (Harvard Business Review)
- An online prepurchase intentions model: The role of intention to search
- Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology (MIS Q.)
- Cross-category effects of induced arousal and pleasure on the Internet shopping experience
- Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes
- Service quality: beyond cognitive assessment
- On Brands and Word of Mouth
- Assessing the value