Marco Zeschky
2011–2014
A researcher in the Science corpus: 2 papers; trusts 1 researcher and is trusted by 2 researchers here, as inferred from the citation graph.
Whom Marco Zeschky trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Marco Zeschky overall
Papers from Marco Zeschky's perspective
Ordered by how strongly the researchers Marco Zeschky trusts endorse each paper. Same corpus, a different order for every researcher.
- The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits
- Innovation's Holy grail
- Frugal Innovation in Emerging Markets
- Resource-constrained product development: Implications for green marketing and green supply chains
- Business Model Innovation and Sources of Value Creation in Low-Income Markets
- The India Way: Lessons for the U.S.
- THE PROMISE OF ENTREPRENEURS HIP AS A FIELD OF RESEARCH
- Causation and Effectuation: Toward a Theoretical Shift from Economic Inevitability to Entrepreneurial Contingency
- Discovery and Creation: Alternative Theories of Entrepreneurial Action
- Disruptive Innovation: In Need of Better Theory*
Their papers
- From Cost to Frugal and Reverse Innovation: Mapping the Field and Implications for Global Competitiveness (2014) — 283 citations
- Frugal Innovation in Emerging Markets (2011) — 504 citations