Luyi Qiu

Organizational Behavior and Human Resource Management · 2021

A researcher in the Science corpus: 1 paper; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Luyi Qiu trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Joseph F. Hair
  2. Kristopher J Preacher
  3. Andrew F. Hayes
  4. David Gefen
  5. Marcia J. Simmering
  6. Linda D. Hollebeek
  7. Roderick Brodie
  8. A. Mollen
  9. Chang-Hua Yen
  10. D. Silvera

Papers from Luyi Qiu's perspective

Ordered by how strongly the researchers Luyi Qiu trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Common method biases in behavioral research: a critical review of the literature and recommended remedies. (Journal of Applied Psychology)
  2. Consumer engagement in a virtual brand community: An exploratory analysis
  3. Exploring the relationship between celebrity endorser effects and advertising effectiveness
  4. Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models (Behavior Research Methods)
  5. Factors predicting the effectiveness of celebrity endorsement advertisements
  6. Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation
  7. Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives
  8. The effectiveness of celebrity endorsements: a meta-analysis (Journal of the Academy of Marketing Science)
  9. Believing one's own press: the causes and consequences of CEO celebrity
  10. The effect of celebrity on brand awareness, perceived quality, brand image, brand loyalty, and destination attachment to a literary festival (Journal of Destination Marketing & Management)

Their papers