Yi-Fang Kao

2007–2008

A researcher in the Science corpus: 2 papers; trusts 0 researchers and is trusted by 5 researchers here, as inferred from the citation graph.

Whom Yi-Fang Kao trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Jeffery D. James
  2. Peter C. Verhoef
  3. Sheryl E. Kimes
  4. Galen T. Trail
  5. W. Reinartz

Who trusts Yi-Fang Kao overall

  1. Hung-Che Wu
  2. Tao Li
  3. Ching-Chan Cheng
  4. Mengyun Li
  5. Chi-Han AI
  6. T. Lee
  7. Shih‐Chih Chen
  8. Sebastian Uhrich
  9. Halil Nadi̇ri̇

Papers from Yi-Fang Kao's perspective

Ordered by how strongly the researchers Yi-Fang Kao trusts endorse each paper. Same corpus, a different order for every researcher.

  1. The mismanagement of customer loyalty. (Harvard Business Review)
  2. The one number you need to grow. (Harvard Business Review)
  3. The Motivation Scale for Sport Consumption: assessment of the scale's psychometric properties.
  4. The effects of satisfaction and loyalty on profits and growth: Products versus services
  5. The theme park experience: an analysis of pleasure, arousal and satisfaction.
  6. Motives for attending non-revenue collegiate sports
  7. Female and Male Sport Fans: A Comparison of Sport Consumption Motives
  8. An Investigation of Perceived Value Dimensions: Implications for Hospitality Research
  9. The Role of Cognitive Development and Socialization in the Initial Development of Team Loyalty
  10. Developing an Understanding of Brand Associations in Team Sport: Empirical Evidence from Consumers of Professional Sport

Their papers