Effects of experiential elements on experiential satisfaction and loyalty intentions: a case study of the super basketball league in Taiwan

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What Drives Experiential Loyalty Toward Smart Restaurants? The Case Study of KFC in Beijing (2018, background): “Four questions derived from earlier studies (Kao et al., 2007; Wu, 2017; Wu & Ai, 2016; Wu, Ai, & Cheng, 2016a; Wu, Cheng, & Ai, 2016b; Wu, Li, & Li, 2014) were used to measure experiential satisfaction.”
The impact of customer experience and perceived value on sustainable social relationship in blogs: An empirical study (2015, background): “Improving CE can help marketers to identify niche markets than does maintaining competitive prices or superior product functions and features (Kao et al., 2007).”
A Study of Experiential Quality, Experiential Value, Experiential Satisfaction, Theme Park Image, and Revisit Intention (2018, background): “Although experiential satisfaction is extended from the concept of service satisfaction, experiential satisfaction focuses on consumers’ overall evaluation of experiences after consumption (Kao et al., 2007).”
Sport Stadium Atmosphere: Formative and Reflective Indicators for Operationalizing the Construct (2010, background): “These responses have been identified as important value-creating elements of sport events, motivating potential spectators to attend events (Holbrook & Hirschman, 1982; Kao et al., 2007; Neal & Funk, 2006; Pons, Mourali, & Nyeck, 2006; Russell, 1993; Sloan, 1989).”