R. Finney
Marketing · 2008–2010
A researcher in the Science corpus: 4 papers; trusts 2 researchers and is trusted by 2 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 14 citations into it; #4,694 of 6,289 by trust here, #4,531 by citations
- Strategy and Management — 14 citations into it
Whom R. Finney trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts R. Finney overall
Papers from R. Finney's perspective
Ordered by how strongly the researchers R. Finney trusts endorse each paper. Same corpus, a different order for every researcher.
- Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility
- Doing Better at Doing Good: When, Why, and How Consumers Respond to Corporate Social Initiatives
- “What Is It?” Categorization Flexibility and Consumers' Responses to Really New Products
- A multi‐method investigation of consumer motivations in impulse buying behavior
- The effects of consumer knowledge on responses to event sponsorships
- Consumer and Market Drivers of the Trial Probability of New Consumer Packaged Goods
- If I touch it I have to have it: Individual and environmental influences on impulse purchasing
- The role of corporate social responsibility in strengthening multiple stakeholder relationships: A field experiment
- Search and Alignment in Judgment Revision: Implications for Brand Positioning
- Multivariate Data Analysis (Technometrics)
Their papers
- The Pivotal Roles of Product Knowledge and Corporate Social Responsibility in Event Sponsorship Effectiveness (2010) — 128 citations
- Are students their universities' customers? An exploratory study (2010) — 159 citations
- Impulse purchases of new products: an empirical analysis (2009) — 140 citations
- Market pioneers, late movers, and the resource-based view (RBV): A conceptual model (2008) — 111 citations