Liz Thach

Tourism, Leisure and Hospitality Management · 2006–2012

A researcher in the Science corpus: 3 papers; trusts 6 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

• Tourism, Leisure and Hospitality Management — 10 citations into it
• Marketing — 7 citations into it

Whom Liz Thach trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. U. Orth
2. N. Papadopoulos

Papers from Liz Thach's perspective

Ordered by how strongly the researchers Liz Thach trusts endorse each paper. Same corpus, a different order for every researcher.

1. Country equity and country branding: Problems and prospects
2. Motivational factors of gender, income and age on selecting a bottle of wine
3. Switching costs, alternative attractiveness and experience as moderators of relationship commitment in professional, consumer services
4. Exploring Alternative Antecedents of Customer Delight
5. What drives college-age Generation Y consumers?
6. Grounded Theory Methodology
7. Impact of the information provided to consumers on their willingness to pay for Champagne: comparison with hedonic scores
8. Dimensions of wine region equity and their impact on consumer preferences
9. Using simulations from discrete choice experiments to measure consumer sensitivity to brand, region, price, and awards in wine choice
10. Grown Up Digital: How the Net Generation is Changing Your World

Their papers

• Millennial wine consumers: Risk perception and information search (2012) — 119 citations
• Generation Y and sparkling wines: a cross-cultural perspective (2011) — 102 citations
• Wowing the millennials: creating brand equity in the wine industry (2006) — 250 citations