Using simulations from discrete choice experiments to measure consumer sensitivity to brand, region, price, and awards in wine choice

By L. Lockshin, W. Jarvis, F. D'hauteville, J. Perrouty. 2006

555 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Plant Science, Tourism, Leisure and Hospitality Management

View Paper: https://www.semanticscholar.org/paper/340fff0aa1da23a20997fc06180673adb572a8bd

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. C. Ievoli
2. Steve Goodman
3. L. Cinquanta
4. Marcella Corduas
5. Linda D. Hollebeek
6. Leonardo Casini
7. S. Jaeger
8. A. Corsi

In Plant Science

1. C. Ievoli
2. L. Cinquanta
3. Marcella Corduas
4. S. Jaeger

In Tourism, Leisure and Hospitality Management

1. C. Ievoli
2. L. Cinquanta
3. Marcella Corduas
4. Steve Goodman
5. Liz Thach
6. Leonardo Casini
7. S. Jaeger
8. A. Corsi

Citations in the corpus

• Millennial wine consumers: Risk perception and information search (2012, background): “Later research found that they also consider elements such as label, brand and shelf position (Lockshin et al., 2006; Lockshin and Spawton, 2001).”
• Consumer preferences of wine in Italy applying best‐worst scaling (2009, background): “In order to specify the concept of involvement, researchers recorded the score given to three questions regarding the interest people devote to wines based on a Likert scale ranging from 1 to 5 (Lockshin et al., 2006).”
• The influence of involvement on purchase intention for new world wine (2007, methodology): “Product involvement levels have been shown to influence consumer attitudes, brand preferences and perceptions using a single-factor scale applied posthoc to consumer surveys (e.g., Brisoux & Cheron, 1990; Celsi & Olson, 1988; Lockshin et al., 2006; O’Cass, 2000).”
• The importance of wine attributes for purchase decisions: A study of Italian consumers’ perception (2013, background): “Consumers, who usually inform themselves about wine characteristics, tend to utilize more information in their selection and develop an intense bond with the product (Perrouty et al., 2006; D’Hauteville and Perrouty, 2005; Lockshin et al., 2006).”
• Eco-Premium or Eco-Penalty? Eco-Labels and Quality in the Organic Wine Market (2012, unknown): “Similar results were obtained in discrete choice experiments by Lockshin et al. (2006) and Mtimet and Albisu (2006).”