Sun-Jung Moon

Marketing · 2017–2021

A researcher in the Science corpus: 2 papers; trusts 8 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Sun-Jung Moon trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Andrew F. Hayes
  2. Jacob Goldenberg
  3. Tina Kiefer
  4. Anna S. Mattila
  5. K. Machleit
  6. M. Holbrook
  7. Sevgin A. Eroglu
  8. Gianfranco Walsh
  9. Sebastian Koos
  10. Barak Libai

Who trusts Sun-Jung Moon overall

  1. Arun T. M.
  2. Manu Bhandari

Papers from Sun-Jung Moon's perspective

Ordered by how strongly the researchers Sun-Jung Moon trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Introduction to Mediation, Moderation, and Conditional Process Analysis: A Regression-Based Approach
  2. Talk of the Network: A Complex Systems Look at the Underlying Process of Word-of-Mouth
  3. Atmospheric qualities of online retailing: A conceptual model and implications
  4. Development and validation of brief measures of positive and negative affect: the PANAS scales.
  5. Beyond valence in customer dissatisfaction: A review and new findings on behavioral responses to regret and disappointment in failed services
  6. Non-dirty dancing? Interactions between eco-labels and consumers
  7. Applied Multiple Regression/Correlation Analysis for the Behavioral Sciences
  8. The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
  9. Discrete Negative Emotions and Customer Dissatisfaction Responses in a Casual Restaurant Setting
  10. Consumer confusion proneness: scale development, validation, and application

Their papers