Shopping motivations on Internet: A study based on utilitarian and hedonic value

By Pui-Lai To, Chechen Liao, Tzu-Hua Lin. 2007

782 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/017fd3261ab37e5af9feb33d110864d62d1e60d3

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Citations in the corpus

Factors influencing Internet shopping value and customer repurchase intention (2012, background): “…for Internet shopping because they can motivate consumers to visit Internet shopping sites and fundamentally affect repeated purchases (Babin et al. 1994, Bridges and Florsheim 2008, Chandon et al. 2000, Chiagouris and Ray 2010, Childers et al. 2001, Hirschman and Holbrook 1982, To et al. 2007).”
Consumer Heterogeneity, Perceived Value, and Repurchase Decision-Making in Online Shopping: The Role of Gender, Age, and Shopping Motives (2016, background): “Task-focused motivation is primarily influenced by convenience and cost saving [To et al. 2007].”
Application of the Stimuli-Organism-Response (S-O-R) Framework to Online Shopping Behavior (2014, background): “…Bui and Kemp 2013; LaRose 2001; LaRose and Eastin 2002), online shopping motivations (e.g., Childers et al. 2001; Lee, Kim, and Fairhurst 2009; To, Liao, and Lin 2007), and attitudes about online shopping (e.g., Lee, Suh, and Whang 2003; Park, Han, and Park 2013; Sorce, Perotti, and Widrick…”
Exploring the impact of personality traits on online shopping behavior (2010, methodology): “Pui-Lai et al. (2007) believed that the immaturity of online shopping in Taiwan was attributable to the fact that products and services had not been able to reflect consumers’ liking, leading them towards purchase from their utilitarian motivation when they did get online and buying.”
The impact of "e-atmospherics" on physical stores (2014, background): “Finally, improving customer satisfaction appears essential for increasing customer revisits, repurchases, and recommendations to others (Gupta and Kim, 2010; To et al., 2007).”
Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk (2014, background): “Rich product information is also a key benefit of online shopping due to being able to help buyers to make decisions (To et al., 2007).”
An Integrated Model for Customer Online Repurchase Intention (2011, neutral): “To et al. [42], however, suggested the stronger influence of utilitarian motivation.”
The Impact of Presentation Mode and Product Type on Online Impulse Buying Decisions (2016, background): “Prior research on online purchase behavior has focused primarily on rational and planned purchasing [Ghosh 1998; Keeney 1999; To et al. 2007].”
Fashion Shopping in Multichannel Retail: The Role of Technology in Enhancing the Customer Experience (2014, background): “Next, to make respondents remember more clearly their last shopping processes in stores and online, there was a question about what they bought, including “nothing” as a choice, because a shopping process can provide hedonic value in itself, even when you do not buy anything [67].”
Factors Affecting Online Impulse Buying: Evidence from Chinese Social Commerce Environment (2018, methodology): “Nowadays it has become a common trend that netizens share their buying experience on online blogs and become socialized through this activity [15,51].”
Online impulse buying of tourism products: The role of web site personality, utilitarian and hedonic web browsing (2016, neutral): “Additionally, To et al. (2007) point out that that hedonic shopping value can influence unplanned shopping behaviour, while utilitarian shopping value does not.”