Modeling Movie Life Cycles and Market Share

By Andrew Ainslie, Xavier Drèze, Fred Zufryden. 2005

291 citations recorded by the source corpus.

Subfields: Management Science and Operations Research, Marketing, Visual Arts and Performing Arts

View Paper: https://www.semanticscholar.org/paper/ff93f09ac27a495ce0d69daa6799105b82e34ed7

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In Management Science and Operations Research

In Marketing

In Visual Arts and Performing Arts

Citations in the corpus

The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets (2010, unknown): “This is akin to the interaction effect discussed in Nam et al. (2009) in the context of a video-on-demand service.”
The Economics of Movies: A Literature Survey (2012, unknown): “(2001), Ainslie et al. (2005), Krider et al.”
Brand Extensions of Experiential Goods: Movie Sequel Evaluations (2006, background): “The financial success of movies is difficult to gauge, given the competitive and market-dynamic effects affecting box office (Ainslie, Drèze, and Zufryden 2005), the importance of secondary markets such as international box office and DVD sales or rentals (Neelamegham and Chintagunta 1999), and…”
Forecasting Marketing-Mix Responsiveness for New Products (2010, background): “Previous research reveals the importance of modeling competition between theatrical movies when studying box office sales (e.g., Ainslie, Dreze, and Zufryden 2005).”
Reviewing the reviewers: The impact of individual film critics on box office performance (2007, methodology): “The literature discusses two types of movies, “wide-release” and “platform-release” (Ainslie et al. 2005; Sawhney and Eliashberg 1996).”
Conceptualizing and Measuring the Monetary Value of Brand Extensions: The Case of Motion Pictures (2009, background): “…functions follow an exponential-decay pattern and generate the highest revenues immediately after the new product has been made available to consumers, which is often the case with highbudget media products, such as motion pictures, books, music, and games (Ainslie, Drèze, and Zufryden 2005).”
The Power of Stars: Do Star Actors Drive the Success of Movies? (2007, unknown): “…have found evidence that a movie’s likely cumulative, weekly, or opening-week revenues increase with the rank of the star talent associated with it (Ainslie, Drèze, and Zufryden 2005; Albert 1998; Basuroy, Chatterjee, and Ravid 2003; Elberse and Eliashberg 2003; Faulkner and Anderson 1987; Litman…”
Exploring the value of online product reviews in forecasting sales: The case of motion pictures (2007, methodology): “The Holly-wood Reporters report has been used by other researchers as a proxy of an actor’s star power (Elberse & Eliashberg, 2003; Ainslie et al., 2003).”