Metacognitive Experiences in Consumer Judgment and Decision Making

By Norbert Schwarz. 2004

1,349 citations recorded by the source corpus.

Subfields: General Decision Sciences, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/ecd2ae56d8bf3547ddf40058b1a6495a6f26c55b

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Citations in the corpus

The Dunning–Kruger Effect (2011, background): “Across many domains, for example, people are more confident when they reach answers quickly rather than more slowly (Dunning & Stern, 1994; Kelley & Lindsay, 1993; Schwarz, 2004), and judgment speed appears to be a valid indicator of accuracy under usual circumstances (Dunning & Perretta, 2002; Kori”
The Benefits of Cognitive Disfluency (2013, background): “The “yolk phenomenon” shows that people are seduced by easily formed conclusions, and much of the research that examines the subjective experience of mental ease, or cognitive fluency, shows that people similarly rate easily processed stimuli more highly across an array of dimensions (for a review, ”
The True Self and Psychological Health: Emerging Evidence and Future Directions (2011, background): “This is based on the idea that people use the metacognitive experience of ease (or difficulty) of their thoughts as a cue to how much they know about that topic (Schwarz, 2004).”
Overcoming intuition: metacognitive difficulty activates analytic reasoning. (2007, background): “Existing fluency research has shown that people interpret stimuli depending on how easy those stimuli are to process (for a review, see Schwarz, 2004 ), but our research makes the distinct theoretical point that processing fluency can also influence judgment indirectly by serving as a cue to engage”
Handbook of Consumer Psychology (2018, background): “Note similarities between assumptions of SCAPE and Schwarz (2004), although see Huber (2004).”
Why don't we believe non-native speakers? The influence of accent on credibility (2010, background): “In general, the ease of processing stimuli, or “processing fluency,” affects the way stimuli are judged (e.g., Oppenheimer, 2008; Schwarz, 2004).”
Easier is not always better: The moderating role of processing type on preference fluency (2010, background): “Another stream of research is adding to this literature by demonstrating that consumer choices are often systematically influenced by meta-cognitive feelings of difficulty or ease, such thatwhen a decision option feels more difficult or requiresmore effort, consumers aremore likely to select a diffe”
The Power of Simplicity: Processing Fluency and the Effects of Olfactory Cues on Retail Sales (2013, background): “…particular, the metacognitive construct of processing flu- Simplicity: Processing Fluency and the Effects of Olfactory Cues on jretai.2012.08.002 ncy (Schwarz 2004) is applied in the context of scent cues with he expectation that this construct holds promise for explaining any of the observed…”
Clicks as a Healthy Alternative to Bricks: How Online Grocery Shopping Reduces Vice Purchases (2017, background): “Third, naı̈ve theories have demonstrated that consumers often hold erroneous beliefs about the healthiness of a product (Schwarz 2004).”
How Visual Brand Identity Shapes Consumer Response (2014, background): “The ease with which a familiar pattern can be processed is an instance of fluency (Schwartz, 2004).”