Creating new markets through service innovation
By L. Berry, Jane Parish, Susan Cadwallader, Venkatesh Shankar, Thomas Dotzel. 2006
470 citations recorded by the source corpus.
View Paper: https://www.semanticscholar.org/paper/e9bff6f37a951fa16dca71d5a580cbcc06281a1a
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
- Satish Nambisan
- Gareth Shaw
- Robert F. Lusch
- A. Bailey
- Allan L. Williams
- Stefan Michel
- L. Berry
- H-Y. Kuo
Citations in the corpus
- Configuration of innovation and performance in the service industry: evidence from the Taiwanese hotel industry (2008, background): “In fact, the service industries comprise approximately 70% of aggregate production and employment in the Organisation for Economic Cooperation and Development (OECD) nations and contributing about 75% of US gross domestic product (GDP) (Berry et al., 2006).”
- Service Innovativeness and Firm Value (2013, background): “Second, exploring differences between market-creating and nonmarket-creating service innovativeness (Berry et al. 2006) would be a useful research avenue.”
- An expanded and strategic view of discontinuous innovations: deploying a service-dominant logic (2008, background): “Finally, as Berry et al. (2006) argue, service innovation may create new markets through innovations of either the service core or the service delivery.”
- Aspects of service-dominant logic and its implications for tourism management: Examples from the hotel industry (2011, methodology): “This highlights the customisation of innovation as discussed by Stefan et al. (2008) and Berry et al.(2006).”
- Service Innovation: A Service-Dominant Logic Perspective (2015, background): “The number and diversity of such studies underscore the significance given to service innovation in different fields, including marketing (Berry et al. 2006; Nijssen et al. 2006; Oliveira and Von Hippel 2011), economics (Cainelli et al. 2006; Gallouj 2002; Gallouj and Savona 2008), information…”
- CSR and Firm Value: Evidence from China (2018, background): “The government can reward firms that make such contributions with tax benefits, access to bank loans, easier project approval, and higher recognition and status for the owners [62,63].”