Consumer search for information in the digital age: An empirical study of prepurchase search for automobiles

By Lisa R. Klein, G. T. Ford. 2003

373 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/6a7436432fb19c38d2c7f52a46bdd4e3b5d28f2f

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Citations in the corpus

Forecasting Abnormal Stock Returns and Trading Volume Using Investor Sentiment: Evidence from Online Search ? (2011, background): “Specifically, what, when, where, and how much to search is made by comparing marginal benefits to marginal costs (Klein and Ford, 2003). In their empirical work, Klein and Ford (2003) find that these basic economic considerations continue to drive the amount and breadth of searchers.”
Searching for Experience on the Web: An Empirical Examination of Consumer Behavior for Search and Experience Goods (2009, background): “…Wright and Lynch 1995) and despite the growing interest in online information search (Bucklin and Sismeiro 2003; Johnson et al. 2004; Klein and Ford 2003; Moe 2003; Moe and Fader 2004; Ratchford, Lee, and Talukdar 2003), this is the first study to examine differences in information search for…”
A Hierarchical Marketing Communications Model of Online and Offline Media Synergies (2009, background): “Offline advertising consists of media spending on television, newspapers, magazines, radio, and direct mail.”
Showrooming, Webrooming, and User-Generated Content Creation in the Omnichannel Era (2018, background): “The Internet is regarded as an influential information medium (Choi and Park 2006) and offers consumers a variety of information at a low acquisition cost (Klein and Ford 2003).”
Conceptualising electronic word of mouth activity: An input‐process‐output perspective (2011, background): “It is expected that these web experiences will increase the likelihood of internet users searching for information on the internet and their total time spent on internet information search (Klein and Ford, 2003).”
Mobile Banking Adoption: An Examination of Technology Acceptance Model and Theory of Planned Behavior (2013, background): “Similarly, previous research in online technology adoption suggested perceived behavioral control as a good predictor of usage intention (Choi and Geistfeld, 2004; George, 2002; Klein and Ford, 2003).”
Consumer attitudes toward blogger's sponsored recommendations and purchase intention: The effect of sponsorship type, product type, and brand awareness (2014, background): “Although the credibility of reviews and acceptance in exploring review quantity, valence, and attribute have been explored (Duan, Gu, & Whinston, 2008; Klein & Ford, 2003; Park & Kim, 2008), previous studies on sponsored recommendation posts are limited.”
Online Shopping and Social Media: Friends or Foes? (2017, background): “Researchers also find that the availability of product information online (e.g., price, attributes, recommendations) contributes to purchase activity (De, Hu, and Rahman 2010; Klein and Ford 2003; Ratchford, Lee, and Talukdar 2003).”
Handbook of Consumer Finance Research (2008, methodology): “Income commonly has been used as a proxy for information search costs (Klein & Ford, 2003 ) but may be too broad a measure to accurately estimate online search costs without taking into consideration of other factors.”