Can There Ever Be Too Many Options? A Meta-Analytic Review of Choice Overload

By Benjamin Scheibehenne, Rainer Greifeneder, Peter M. Todd. 2010

1,008 citations recorded by the source corpus.

Subfields: Cognitive Neuroscience, Experimental and Cognitive Psychology, General Decision Sciences

View Paper: https://www.semanticscholar.org/paper/07775d812c00a97aaa57b55596b39e26b8baaa0b

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Citations in the corpus

The Complex Matter of Online Hotel Choice (2013, background): “…(Iyengar, Wells, and Schwartz 2006; Sethi-Iyengar, Huberman, and Jiang 2004), although a handful of researchers contend otherwise (Shah and Wolford 2007) and the relationship between the number of options and the purchase decision is still being debated (Scheibehenne, Greifeneder, and Todd 2010).”
How effective is nudging? A quantitative review on the effect sizes and limits of empirical nudging studies (2019, background): “In a related meta-analysis on choice overload, the publications with high effect sizes were published in journals, while low effect sizes mainly remain unpublished data (Scheibehenne et al., 2010).”
Explaining machine learning classifiers through diverse counterfactual explanations (2019, background): “It will also be interesting to study the tradeoff between diversity and the cognitive cost of making a choice (“choice overload” [8, 36]), as the number of CF explanations is increased.”
Evaluating Recommender Systems with User Experiments (2015, background): “Beyond this, the categorization of recommendations has not received much attention in academic research but consumer research literature [85, 103] suggests that categorization structures the user’s choice task, and helps to overcome choice overload.”
When and why defaults influence decisions: a meta-analysis of default effects (2019, methodology): “For dependent variables that are measured on a binary scale, we calculate the Cohen’s d using an arcsine transformation (Lipsey & Wilson, 2001; Scheibehenne et al., 2010; Chernev et al., 2012).”
Unpacking the Exploration–Exploitation Tradeoff: A Synthesis of Human and Animal Literatures (2015, background): “Agents explore more or less as a function of the number of available choice options and the distribution of their features (Fasolo et al., 2009; Scheibehenne et al., 2010).”
There Are Plenty of Fish in the Sea: The Effects of Choice Overload and Reversibility on Online Daters’ Satisfaction With Selected Partners (2017, background): “While no clear consensus has yet emerged in the literature (see Scheibehenne et al., 2010, for a review), several possible explanations have been advanced.”
Accurately measuring willingness to pay for consumer goods: a meta-analysis of the hypothetical bias (2019, methodology): “When the differences stem from a comparison of a treatment and a control group, standardized mean differences (SMD) are appropriate measures (e.g. Abraham and Hamilton 2018; Scheibehenne et al. 2010).”
Household energy use: Applying behavioural economics to understand consumer decision-making and behaviour (2015, background): “(cognitive overload) or too many options (choice overload) [37,40–42].”
Creating and capturing value from freemium business models: A demand-side perspective (2018, background): “An important consideration in this regard is the degree of decomposition, such that more variety may not always be better: at a certain number of paid items consumers may experience choice overload (see Scheibehenne, Greifeneder, and Todd, 2010).”
The "visual preference heuristic": The influence of visual versus verbal depiction on assortment processing, perceived variety, and choice overload (2014, background): “Scheibehenne et al. (2010) provided a meta-analysis of the research investigating choice overload.”