Creating and capturing value from freemium business models: A demand-side perspective
By Joost Rietveld. 2018
120 citations recorded by the source corpus.
Subfields: Information Systems and Management, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/93c1de87f6968087a438d1d1595e706e8b6fb98f
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In Information Systems and Management
In Sociology and Political Science
Citations in the corpus
- Business model innovation in cultural and creative industries: Insights from three leading mobile gaming firms (2020, background): “This is also achieved by the CCFs by acting on the demand and the willingness to pay of customers, through giving “gifts” at certain point of the game in order to facilitate engagement and repeated use (Rietveld, 2018) (see the BMI named IN-GAME ITEMS).”
- Platform Competition: A Systematic and Interdisciplinary Review of the Literature (2020, unknown): “Still other studies looked at the choice of complementors’ business models and the effects on performance (Benner & Waldfogel, in press; Eckhardt et al., 2018; Rietveld, 2018).”