S. Blair

Marketing · with Chernev · 2015

A researcher in the Science corpus: 1 paper; trusts 4 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom S. Blair trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. T. Green

Papers from S. Blair's perspective

Ordered by how strongly the researchers S. Blair trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Nonprofits are seen as warm and for-profits as competent: Firm stereotypes matter
  2. The Effect of Corporate Social Responsibility (CSR) Activities on Companies With Bad Reputations
  3. How does corporate social responsibility create value for consumers
  4. The dynamic moral self: A social psychological perspective.
  5. Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility
  6. Corporate Sponsorships of Philanthropic Activities: When Do They Impact Perception of Sponsor Brand?
  7. The Influence of Spokesperson Trustworthiness on Message Elaboration, Attitude Strength, and Advertising Effectiveness
  8. Doing Better at Doing Good: When, Why, and How Consumers Respond to Corporate Social Initiatives
  9. Effects of Culture, Gender, and Moral Obligations on Responses to Charity Advertising Across Masculine and Feminine Cultures
  10. Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent

Their papers