Sungchul Choi
Marketing · 2011
A researcher in the Science corpus: 1 paper; trusts 4 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 8 citations into it
- Strategy and Management — 5 citations into it
Whom Sungchul Choi trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Thomas Dyllick
- Kai Hockerts
- Sankar Sen
- C. Bhattacharya
- A. Schaefer
- J. Irwin
- Andrea Prothero
- J. Sheth
- Devashish Pujari
Who trusts Sungchul Choi overall
Papers from Sungchul Choi's perspective
Ordered by how strongly the researchers Sungchul Choi trusts endorse each paper. Same corpus, a different order for every researcher.
- Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility
- Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies
- Beyond the business case for corporate sustainability
- Addressing Sustainability and Consumption
- Is Green the New Black? Reflections on a Green Commodity Discourse
- Mindful consumption: a customer-centric approach to sustainability
- A strategy to communicate corporate social responsibility: cause related marketing and its dark side
- Negative Consequences of Dichotomizing Continuous Predictor Variables
- Green and competitive: Influences on environmental new product development performance
- Building theories from case study research (STUDI ORGANIZZATIVI)