B. Till
Experimental and Cognitive Psychology · 2000–2015
A researcher in the Science corpus: 6 papers; trusts 20 researchers and is trusted by 42 researchers here, as inferred from the citation graph.
Subfields
- Experimental and Cognitive Psychology — 38 citations into it; #628 of 9,731 by trust here, #1,050 by citations
- Marketing — 38 citations into it; #357 of 6,289 by trust here, #451 by citations
- Cognitive Neuroscience — 23 citations into it; #4,647 of 10,852 by trust here, #7,600 by citations
- Sociology and Political Science — 22 citations into it
- Computer Vision and Pattern Recognition — 9 citations into it
Whom B. Till trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Laurent Itti
- Robert E. Smith
- Daniel W. Baack
- Rik Pieters
- Soon Ang
- Christof Koch
- Scott Koslow
- Sheila L. Sasser
- Jeremy M. Wolfe
- Vidhya Navalpakkam
Who trusts B. Till overall
- Daniel W. Baack
- Rick T. Wilson
- Priska L. Breves
- Nathalie Fleck
- Brad D. Carlson
- Stephen K. Koernig
- Kevin Lehnert
- Micael Dahlen
- J. Fink
- Debasis Pradhan
Papers from B. Till's perspective
Ordered by how strongly the researchers B. Till trusts endorse each paper. Same corpus, a different order for every researcher.
- A feature-integration theory of attention.
- A saliency-based search mechanism for overt and covert shifts of visual attention. (Vision Research)
- Modeling the role of salience in the allocation of overt visual attention. (Vision Research)
- Toward a General Theory of Creativity in Advertising: Examining the Role of Divergence
- A Model of Saliency-Based Visual Attention for Rapid Scene Analysis
- Exploring the dimensions of ad creativity
- A coherent computational approach to model bottom-up visual attention (IEEE Transactions on Pattern Analysis and Machine Intelligence)
- Modeling the influence of task on attention. (Vision Research)
- Components of bottom-up gaze allocation in natural images. (Vision Research)
- RECALL AND PERSUASION: Does Creative Advertising Matter?
Their papers
- Classical conditioning and celebrity endorsers: An examination of belongingness and resistance to extinction (2008) — 271 citations
- Creativity, attention and the memory for brands: an outdoor advertising field study (2015) — 94 citations
- Advertising Creativity: The Role of Divergence Versus Meaningfulness (2014) — 87 citations
- Creativity and Memory Effects: Recall, Recognition, and an Exploration of Nontraditional Media (2008) — 129 citations
- RECALL AND PERSUASION: Does Creative Advertising Matter? (2005) — 292 citations
- The Match-Up Hypothesis: Physical Attractiveness, Expertise, and the Role of Fit on Brand Attitude, Purchase Intent and Brand Beliefs (2000) — 1,392 citations