Yanfeng Zhou

Marketing · 2012–2016

A researcher in the Science corpus: 5 papers; trusts 12 researchers and is trusted by 4 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 62 citations into it; #2,860 of 6,289 by trust here, #1,079 by citations
• Social Psychology — 47 citations into it
• Management, Monitoring, Policy and Law — 42 citations into it
• Plant Science — 38 citations into it; #3,175 of 8,232 by trust here, #2,405 by citations
• Sociology and Political Science — 33 citations into it
• Applied Psychology — 14 citations into it
• Cognitive Neuroscience — 8 citations into it

Whom Yanfeng Zhou trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. John Th⊘gersen
2. Shalom H. Schwartz
3. Ricky Y. K. Chan
4. A. Rivis
5. Caroline Josephine Burns (Doran)
6. Robert B. Cialdini
7. S. Bamberg
8. L. Zepeda
9. P. Sheeran
10. Folke Ölander

Who trusts Yanfeng Zhou overall

1. Lei Wang
2. Li Bai
3. Leibao Zhang
4. John Th⊘gersen
5. Philip Wong
6. Mingliang Wang
7. Yanli Fan

Papers from Yanfeng Zhou's perspective

Ordered by how strongly the researchers Yanfeng Zhou trusts endorse each paper. Same corpus, a different order for every researcher.

1. Country Differences in Sustainable Consumption: The Case of Organic Food
2. Determinants of Chinese consumers' green purchase behavior
3. Adapting Triandis's Model of Subjective Culture and Social Behavior Relations to Consumer Behavior
4. Reexamining the relations between socio-demographic characteristics and individual environmental concern: Evidence from Shanghai data
5. Theory of Planned Behavior
6. Intention—Behavior Relations: A Conceptual and Empirical Review
7. The role of moral norm in the attitude-behavior relationship
8. Managing social norms for persuasive impact
9. A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels
10. Value Priorities and Behavior: Applying a Theory of Integrated Value Systems

Their papers

• The moderating role of human values in planned behavior: the case of Chinese consumers ' intention to buy organic food (2013) — 263 citations
• How stable is the value basis for organic food consumption in China (2016) — 116 citations
• Do we all perceive food-related wellbeing in the same way?: Results from an exploratory cross-cultural study (2016) — 94 citations
• Consumer buying motives and attitudes towards organic food in two emerging markets (2015) — 226 citations
• Chinese consumers’ adoption of a ‘green’ innovation – The case of organic food (2012) — 224 citations