Philip Wong

Marketing · 2018–2020

A researcher in the Science corpus: 3 papers; trusts 19 researchers and is trusted by 1 researcher here, as inferred from the citation graph.

Subfields

• Marketing — 56 citations into it; #6,180 of 6,289 by trust here, #5,313 by citations
• Management, Monitoring, Policy and Law — 51 citations into it; #2,772 of 2,821 by trust here, #2,160 by citations
• Plant Science — 9 citations into it
• Strategy and Management — 6 citations into it
• Applied Psychology — 5 citations into it

Whom Philip Wong trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Joseph F. Hair
2. Heesup Han
3. J. Dawes
4. S. Mann
5. Norazah Mohd Suki
6. Barbara M. Byrne
7. S. Green
8. Justin Paul
9. Anssi Tarkiainen
10. Mei‐Fang Chen

Who trusts Philip Wong overall

1. Lei Wang

Papers from Philip Wong's perspective

Ordered by how strongly the researchers Philip Wong trusts endorse each paper. Same corpus, a different order for every researcher.

1. Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmental friendly activities
2. Empirical investigation of the roles of attitudes toward green behaviors, overall image, gender, and age in hotel customers’ eco-friendly decision-making process
3. Exploring consumer attitude and behaviour towards green practices in the lodging industry in India
4. Attitude towards the Environment and Green Products:Consumers’ Perspective
5. An investigation of green hotel customers' decision formation: developing an extended model of the theory of planned behavior.
6. Subjective norms, attitudes and intentions of Finnish consumers in buying organic food
7. Thinking green, buying green? Drivers of pro-environmental purchasing behavior
8. The moderating role of human values in planned behavior: the case of Chinese consumers ' intention to buy organic food
9. Can socio-demographics still play a role in profiling green consumers? A review of the evidence and an empirical investigation
10. Using Multivariate Statistics

Their papers

• The demographic impact of consumer green purchase intention toward Green Hotel Selection in China (2020) — 148 citations
• Antecedents of green purchase behaviour: an examination of altruism and environmental knowledge (2020) — 160 citations
• Green Hotel Selection of Chinese Consumers: A Planned Behavior Perspective (2018) — 96 citations