Carmen Neghina

Marketing · 2015

A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Carmen Neghina trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Robert F. Lusch
  2. I. Karpen
  3. Stephen Louis Vargo
  4. Scott B. MacKenzie
  5. C. Grönroos
  6. M. Holbrook
  7. L. Bove
  8. Natalie Sebanz

Papers from Carmen Neghina's perspective

Ordered by how strongly the researchers Carmen Neghina trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Service-dominant logic: continuing the evolution
  2. It's all B2B…and beyond: Toward a systems perspective of the market
  3. On Using Language
  4. The dangers of poor construct conceptualization
  5. Consumer Retaliation as a Response to Dissatisfaction
  6. Implementing the Marketing Concept at the Employee–Customer Interface: The Role of Customer Need Knowledge
  7. REFRAMING SUPPLY CHAIN MANAGEMENT: A SERVICE‐DOMINANT LOGIC PERSPECTIVE
  8. Not always co-creation: introducing interactional co-destruction of value in service-dominant logic
  9. Connection, trust, and commitment: dimensions of co-creation?
  10. Consumption experience, customer value, and subjective personal introspection: An illustrative photographic essay

Their papers