Pedro Torres

Marketing · 2018–2021

A researcher in the Science corpus: 4 papers; trusts 26 researchers and is trusted by 2 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 81 citations into it
• Sociology and Political Science — 81 citations into it; #16,379 of 22,756 by trust here, #17,766 by citations
• Organizational Behavior and Human Resource Management — 49 citations into it
• Information Systems and Management — 25 citations into it; #2,858 of 3,842 by trust here, #3,294 by citations
• Management Science and Operations Research — 12 citations into it
• Developmental and Educational Psychology — 11 citations into it
• Strategy and Management — 10 citations into it
• Literature and Literary Theory — 6 citations into it

Whom Pedro Torres trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Min Ding
2. Boonghee Yoo
3. D. Grace
4. Urška Tuškej
5. Lawrence R. James
6. Aimilia Protogerou
7. Daire Hooper
8. Charles C. Ragin
9. Juho Hamari
10. Barbara M. Byrne

Who trusts Pedro Torres overall

1. Raquel Sánchez-Fernández
2. David Jiménez-Castillo

Papers from Pedro Torres's perspective

Ordered by how strongly the researchers Pedro Torres trusts endorse each paper. Same corpus, a different order for every researcher.

1. Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies
2. The Social Identity Theory of Intergroup Behavior.
3. Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
4. Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models (Behavior Research Methods)
5. The role of consumer–brand identification in building brand relationships
6. Beyond the “Like” Button: The Impact of Mere Virtual Presence on Brand Evaluations and Purchase Intentions in Social Media Settings
7. The Nature and Role of Feedback Text Comments in Online Marketplaces: Implications for Trust Building, Price Premiums, and Seller Differentiation (Information systems research)
8. Word of mouth communication within online communities: Conceptualizing the online social network
9. Word of mouth and interpersonal communication: A review and directions for future research
10. A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry

Their papers

• Antecedents and outcomes of digital influencer endorsement: An exploratory study (2019) — 322 citations
• Value dimensions of gamification and their influence on brand loyalty and word‐of‐mouth: Relationships and combinations with satisfaction and brand love (2021) — 102 citations
• Do brand relationships on social media motivate young consumers’ value co-creation and willingness to pay? The role of brand love (2021) — 110 citations
• Effects of brand attitude and eWOM on consumers’ willingness to pay in the banking industry: Mediating role of consumer-brand identification and brand equity (2018) — 176 citations