Vilma Luoma-aho
Sociology and Political Science · 2017–2021
A researcher in the Science corpus: 3 papers; trusts 6 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 49 citations into it
- Marketing — 36 citations into it
- Literature and Literary Theory — 21 citations into it
- Communication — 17 citations into it
- Gender Studies — 14 citations into it
- Organizational Behavior and Human Resource Management — 13 citations into it
Whom Vilma Luoma-aho trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Papers from Vilma Luoma-aho's perspective
Ordered by how strongly the researchers Vilma Luoma-aho trusts endorse each paper. Same corpus, a different order for every researcher.
- Parasocial Interaction: A Review of the Literature and a Model for Future Research
- Development and validation of a parasocial interaction measure: The audience‐persona interaction scale
- The Persuasiveness of Source Credibility: A Critical Review of Five Decades' Evidence
- Dimensions of Parasocial Interaction by Letter-Writers to a Popular Entertainment-Education Soap Opera in India
- Cues Filtered Out, Cues Filtered In: Computer-Mediated Communication and Relationships
- The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
- Forming Parasocial Relationships in Online Communities
- Fostering Consumer–Brand Relationships in Social Media Environments: The Role of Parasocial Interaction
- Horton and Wohl Revisited: Exploring Viewers' Experience of Parasocial Interaction
- Self-Generated Versus Other-Generated Statements and Impressions in Computer-Mediated Communication (Communication Research)
Their papers
- Engagement valence duality and spillover effects in online brand communities (2017) — 194 citations
- ‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing (2020) — 415 citations
- Making and breaking relationships on social media: the impacts of brand and influencer betrayals (2021) — 99 citations