Selin Altaras
Marketing · 2008
A researcher in the Science corpus: 1 paper; trusts 6 researchers and is trusted by 5 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 15 citations into it; #3,017 of 6,289 by trust here, #4,183 by citations
- Sociology and Political Science — 7 citations into it; #11,372 of 22,756 by trust here, #13,822 by citations
- Social Psychology — 6 citations into it; #7,707 of 15,694 by trust here, #10,315 by citations
Whom Selin Altaras trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Selin Altaras overall
Papers from Selin Altaras's perspective
Ordered by how strongly the researchers Selin Altaras trusts endorse each paper. Same corpus, a different order for every researcher.
- Effects of Brand Local and Nonlocal Origin on Consumer Attitudes in Developing Countries
- Consumer attitudes toward marketplace globalization: Structure, antecedents and consequences
- You Are What They Eat: The Influence of Reference Groups on Consumers’ Connections to Brands
- “I” Seek Pleasures and “We” Avoid Pains: The Role of Self-Regulatory Goals in Information Processing and Persuasion
- How global brands compete. (Harvard Business Review)
- Brands as Signals: A Cross-Country Validation Study:
- Brand origin recognition accuracy: its antecedents and consumers’ cognitive limitations
- The Effects of Self-Construal and Commitment on Persuasion
- Executive Insights: Real Differences between Local and International Brands: Strategic Implications for International Marketers
- Emotional Branding and the Strategic Value of the Doppelgänger Brand Image