S. Macé
Marketing · 2004
A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 1 researcher here, as inferred from the citation graph.
Subfields
- Marketing — 8 citations into it; #5,593 of 6,289 by trust here, #4,531 by citations
Whom S. Macé trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts S. Macé overall
Papers from S. Macé's perspective
Ordered by how strongly the researchers S. Macé trusts endorse each paper. Same corpus, a different order for every researcher.
- Semiparametric Analysis to Estimate the Deal Effect Curve
- Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets
- The Category-Demand Effects of Price Promotions
- Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions
- Brand and Quantity Choice Dynamics Under Price Uncertainty
- Wearout Effects of Different Advertising Themes: A Dynamic Bayesian Model of the Advertising-Sales Relationship
- A Factor-Analytic Probit Model for Representing the Market Structure in Panel Data
- Customer Relationship Management: A Databased Approach
- ROOT-N-CONSISTENT SEMIPARAMETRIC REGRESSION
- Modeling Multiple Sources of State Dependence in Random Utility Models: A Distributed Lag Approach
Their papers
- The Determinants of Pre- and Postpromotion Dips in Sales of Frequently Purchased Goods (2004) — 154 citations