A. Heidenreich
Sociology and Political Science · with Amrehn · 2020–2021
A researcher in the Science corpus: 2 papers; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 40 citations into it
- Marketing — 17 citations into it
- Literature and Literary Theory — 10 citations into it
Whom A. Heidenreich trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Papers from A. Heidenreich's perspective
Ordered by how strongly the researchers A. Heidenreich trusts endorse each paper. Same corpus, a different order for every researcher.
- Reconsidering Advertising Literacy as a Defense Against Advertising Effects
- Introduction to Mediation, Moderation, and Conditional Process Analysis: A Regression-Based Approach
- Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent
- YouTube vloggers' influence on consumer luxury brand perceptions and intentions
- Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users (Computers in Human Behavior)
- Parasocial Interactions and Relationships
- Measuring Attitude toward the Brand and Purchase Intentions
- Marketing through instagram influencers: impact of number of followers and product divergence on brand attitude
- 10 The Effects of Engagement with Entertainment
- Parenting “YouTube Natives”: The Impact of Pre-Roll Advertising and Text Disclosures on Parental Responses to Sponsored Child Influencer Videos (Journal of Advertising)