Michael Tsiros
Marketing · 2000–2016
A researcher in the Science corpus: 6 papers; trusts 5 researchers and is trusted by 11 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 23 citations into it; #1,331 of 6,289 by trust here, #1,142 by citations
- Sociology and Political Science — 14 citations into it
- General Decision Sciences — 13 citations into it; #528 of 1,995 by trust here, #471 by citations
- Organizational Behavior and Human Resource Management — 12 citations into it; #2,298 of 8,741 by trust here, #2,109 by citations
- Social Psychology — 12 citations into it
- Applied Psychology — 6 citations into it
Whom Michael Tsiros trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Michael Tsiros overall
- Christopher J. Anderson
- My Bui
- David A. Cranage
- M. Zeelenberg
- Antonio Pierro
- Daniel Belanche
- M. Binswanger
- Rik Pieters
- Anjala S. Krishen
- M. Conklin
Papers from Michael Tsiros's perspective
Ordered by how strongly the researchers Michael Tsiros trusts endorse each paper. Same corpus, a different order for every researcher.
- Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models (Behavior Research Methods)
- The case for motivated reasoning.
- See what you want to see: motivational influences on visual perception. (Journal of Personality and Social Psychology)
- Exciting red and competent blue: the importance of color in marketing
- When curiosity killed regret: Avoiding or seeking the unknown in decision-making under uncertainty
- Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons
- The effects of promotion and prevention cues on creativity. (Journal of Personality and Social Psychology)
- The Ease-of-Computation Effect: The Interplay of Metacognitive Experiences and Naive Theories in Judgments of Price Differences
- Managing Images in Different Cultures: A Cross-National Study of Color Meanings and Preferences
- Seeking Freedom through Variety
Their papers
- The Role of Attributions in Customer Satisfaction: A Re-Examination (2004) — 296 citations
- An Investigation of the Effectiveness of Uncertainty in Marketing Promotions Involving Free Gifts (2013) — 147 citations
- The Contingent Nature of the Symbolic Associations of Visual Design Elements: The Case of Brand Logo Frames (2016) — 106 citations
- When more is Less: The Impact of Base Value Neglect on Consumer Preferences for Bonus Packs over Price Discounts (2012) — 157 citations
- The Effect of Compensation on Repurchase Intentions in Service Recovery (2008) — 289 citations
- Regret: A Model of its Antecedents and Consequences in Consumer Decision Making (2000) — 715 citations