Market orientation, knowledge-related resources and firm performance

By S. Olavarrieta, R. Friedmann. 2008

314 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/94a0c5bcdf4bdb8b4ff1091d6ab7be84870b76a4

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Citations in the corpus

Stakeholder relationships, brand equity, firm performance: A resource-based perspective (2016, background): “…and their effects in combination with learning capabilities can improve the speed, efficiency and effectiveness of new product development and supply chain management processes, thereby improving firm performance (Bruni & Verona, 2009; Ngo & O'Cass, 2012; Olavarrieta & Friedmann, 2008).”
Market orientation in the context of SMEs: A conceptual framework☆ (2011, background): “Olavarrieta and Friedmann (2008) consider knowledge-related resources to provide a key link between MO and firm performance.”
The impact of internal marketing on commercial banks' market orientation (2011, background): “It is viewed as a cultural context, behavioral (philosophy) or a hybrid combination between the two views (Olavarrieta and Friedmann, 2008).”
Effects of innovation types on firm performance: An empirical study on Pakistan's manufacturing sector (2013, background): “Secondly, there is a significant role of environment on the innovation adoption (Olavarrieta & Friedmann, 2008; Calantone et al, 2003) which is not considered in this present research and finally there is a need for future research considering the cross cultural differences.”
Seeing market orientation through a capabilities lens (2009, background): “Developing a conceptualisation of market orientation based on the market sensing capability? There has been debate in the literature about the status of market orientation as a capability (Menguc and Ash, 2006) but if this market orientation capability is dependent on other constructs to explain per”
Pricing orientation, pricing capabilities, and firm performance (2013, methodology): “…subjective performance measures are widely used in research on strategy (Anderson and Paine, 1975; Galbreath and Galvin, 2008; Gruber et al., 2010; Lau, 2011; Ortega, 2010; Spanos and Lioukas, 2001) and marketing (Kohli and Jaworski, 1990; Narver and Slater, 1990; Olavarrieta and Friedmann, 2008).”
Market Orientation, Corporate Social Responsibility, and Business Performance (2011, background): “Scholars contend that the relationship between market orientation and firms’ performance is an outcome of interactions amongst a number of strategic actions – a topic that is much less researched (Olavarrieta and Friedmann, 2008).”