Seeing market orientation through a capabilities lens

By A. Foley, J. Fahy. 2009

123 citations recorded by the source corpus.

Subfields: Anthropology, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/ae3b2eb50450f74d181a6c2ba4c410676a38c138

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. P. Naudé
2. Maria Smirnova
3. B. Lukas
4. Stephan C. Henneberg
5. L. Bove
6. S. Mouzas
7. Sergei P. Kouchtch
8. I. Karpen

In Strategy and Management

1. P. Naudé
2. B. Lukas
3. Stephan C. Henneberg
4. L. Bove
5. S. Mouzas
6. I. Karpen

Citations in the corpus

• The impact of market orientation on the development of relational capabilities and performance outcomes: The case of Russian industrial firms (2011, background): “Thus, for Russian industrial companies the impact of MO on organization-wide relational capabilities (beyond inter-personal aspects) is clarified (Foley & Fahy, 2009; Hitt & Borza, 2000; Hooley et al., 2000).”
• Linking Service-Dominant Logic and Strategic Business Practice (2012, background): “Such a capabilities perspective offers the opportunity to direct managerial attention to the development of actual skills that foster service-driving behaviors and support the development of prescriptive approaches to business strategy (Foley and Fahy 2009).”