The relationships among quality, value, satisfaction and behavioral intention in health care provider choice: A South Korean study

By K. Choi, Woo-hyun Cho, Sunghee Lee, Hanjoon Lee, Chankon Ki, Peter Soderholm. 2004

629 citations recorded by the source corpus.

Abstract This research proposes an integrative model of health care consumer satisfaction based on established relationships among service quality, value, patient satisfaction and behavioral intention, and tests it in the context of South Korean health care market. Results based on the data collected from 537 South Korean health care consumers corroborated the causal sequence among these constructs suggested by the multiattribute attitude model framework, i.e., cognition (service quality and value)→affect (satisfaction)→conation (behavioral intention). Between the two cognitive constructs, service quality emerged as a more important determinant of patient satisfaction than value. Results also showed that both service quality and value have a significant direct impact on behavioral intention while value assessment was influenced by perceived service quality.

Subfields: General Health Professions, Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/75e5444d54c9bdc833a19627c431dd26edaf0bcf

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In General Health Professions

  1. T. Dagger

In Marketing

  1. Alex Mathioudakis
  2. Lesley Ledden
  3. Stavros Kalafatis
  4. G. Gunay
  5. Hsin-Wei Wang
  6. Mohammed El-Adly
  7. Tim Lu
  8. Rungting Tu

In Organizational Behavior and Human Resource Management

  1. Alex Mathioudakis
  2. Tim Lu
  3. Rungting Tu
  4. Lesley Ledden
  5. Stavros Kalafatis
  6. G. Gunay
  7. Hsin-Wei Wang
  8. Mohammed El-Adly

Citations in the corpus