Generating positive word‐of‐mouth in the service experience
By Sandy Ng, Meredith E. David, T. Dagger. 2011
197 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/136a5d2addef698df3cddb7e21adcf69590b4996