Partial Least Squares (PLS) Structural Equation Modeling (SEM) for Building and Testing Behavioral Causal Theory: When to Choose It and How to Use It

By Paul Benjamin Lowry, James Eric Gaskin. IEEE Transactions on Professional Communication, 2014

1,781 citations recorded by the source corpus.

Subfields: Applied Psychology, Information Systems and Management, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/6ca726d06966a25cc837bfd5fded7f663b9e9f4e

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Citations in the corpus

How does authenticity enhance flow experience through perceived value and involvement: the moderating roles of innovation and cultural identity (2019, methodology): “This study used structural equation modeling (SEM) to test the multiple mediation-moderation model by AMOS 20.0 software (Lowry & Gaskin, 2014) and STATA 13.0.”
The impact of entrepreneurship education, entrepreneurial self-efficacy and gender on entrepreneurial intentions of university students in the Visegrad countries (2019, background): “In such a case PLS SEM would seem to be the natural choice (Hair et al. 2016; Lowry and Gaskin 2014).”
Do Food Image and Food Neophobia Affect Tourist Intention to Visit a Destination? The Case of Australia (2019, methodology): “…was used to analyze the data for predicting the key target construct and for testing the causal relationships between constructs using both reflective (consequent) and formative (causal) outer model evaluation (Lowry and Gaskin 2014; Diamantopoulos and Winklhofer 2001; do Valle and Assaker 2016).”
The Impact of Entrepreneurial Business Networks on Firms’ Performance Through a Mediating Role of Dynamic Capabilities (2019, methodology): “The smart PLS-SEM method precisely permits to test complex models having multi-level effects, for instance, mediating role and other complex models’ variables relationships [96].”
Partial least squares structural equation modeling in HRM research (2020, neutral): “…guidelines and recommendations on how to use PLS-SEM (e.g. Chin, 2010; Gefen & Straub, 2005; Haenlein & Kaplan, 2004; Henseler, Hubona, & Ray, 2016; Lowry & Gaskin, 2014; Sarstedt, Ringle, & Hair, 2017), including several edited volumes (e.g. Abdi, Chin, Esposito Vinzi, Russolillo, & Trinchera,…”
Does gamification affect brand engagement and equity? A study in online brand communities (2020, neutral): “When the measurement model includes formative constructs, then PLS-SEM is considered to be a more appropriate structural equation modelling technique compared to CB-SEM (Coltman, Devinney, Midgley, & Venaik, 2008; Hair, Ringle, & Sarstedt, 2011; Lowry & Gaskin, 2014).”
What Do Systems Users Have to Fear? Using Fear Appeals to Engender Threats and Fear that Motivate Protective Security Behaviors (2015, positive): “via covariance-based SEM—notably not via PLS, which lacks these statistics and is more appropriate for preliminary model development, not for testing well-established nomologies (Lowry and Gaskin 2014)—and then test the addition of social influence.”
Influence of Experiences on Memories, Satisfaction and Behavioral Intentions: A Study of Creative Tourism (2016, background): “Mehmetoglu and Engen (2011) argued that today the focus of businesses has shifted from products to services and then to experiences.”
The role of privacy fatigue in online privacy behavior (2018, neutral): “Moreover, it is suggested that PLS is especially useful for developing models that include higher-order factors (Lowry & Gaskin, 2014; Marcoulides, Chin, & Saunders, 2009).”
The role of wisdom leadership in increasing job performance: Evidence from the Egyptian tourism sector (2017, background): “As for discriminant validity, Table 3 shows that the square root of AVE of all variables exceeds any of the other correlations involving that construct (Ketkar, Kock, Parente, & Verville, 2012; Lowry & Gaskin, 2014; Peng & Lai, 2012).”
Satisfaction and revisit intentions at fast food restaurants (2020, methodology): “PLS-SEM is based on the principal component concept; it uses the partial least squares estimator [84].”
The Impact of Perceived Brand Globalness on Consumers’ Purchase Intention and the Moderating Role of Consumer Ethnocentrism: An Evidence from Vietnam (2020, background): “PBQ was .000 which were less than .05 (Lowry and Gaskin 2014).”