Browse‐and‐Switch: Retail‐Online Competition under Value Uncertainty

By Anantaram Balakrishnan, Shankar Sundaresan, Bo Zhang. 2014

264 citations recorded by the source corpus.

Subfields: Management Information Systems, Management Science and Operations Research, Marketing

View Paper: https://www.semanticscholar.org/paper/669a1e005d2202e904d97423b4d215989af1fb22

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Management Information Systems

1. Fei Gao
2. Xuanming Su
3. Sonja Gensler
4. Scott A. Neslin
5. Peter C. Verhoef
6. Gérard P. Cachon
7. Elena Katok
8. Valery Pavlov

In Management Science and Operations Research

1. Fei Gao
2. Sonja Gensler
3. Scott A. Neslin
4. Peter C. Verhoef
5. Xuanming Su
6. Elena Katok
7. Valery Pavlov
8. Michael P. Keane

In Marketing

1. Fei Gao
2. Peter C. Verhoef
3. Sonja Gensler
4. Xuanming Su
5. Scott A. Neslin
6. Tammo H. A. Bijmolt
7. Ruth N. Bolton
8. Koen Pauwels

Citations in the corpus

• Online and Offline Information for Omnichannel Retailing (2016, background): “Balakrishnan et al. (2014); Mehra et al. (2013) provide some initial analyses in this area.”
• Omnichannel Retail Operations with Buy-Online-and-Pick-up-in-Store (2017, unknown): “Recent research by Balakrishnan et al. (2014) shows that showrooming behavior intensifies retail competition, and Mehra et al. (2013) studies how a brick-and-mortar retailer can counteract showrooming behavior through strategies such as price matching and retail club memberships.”
• The Showrooming Phenomenon: It's More than Just about Price (2017, methodology): “The costs studied in these analytical models are the time and effort costs associated with continuing search (e.g., Balakrishnan, Sundaresan, and Zhang 2014; Moorthy, Ratchford, and Talukdar 1997).”