Development and Validation of a Survey Instrument to Measure Children's Advertising Literacy
By Esther Rozendaal, Suzanna J. Opree, Moniek Buijzen. 2016
123 citations recorded by the source corpus.
Subfields: Education, Marketing, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/63844f7ad82d7ea802e71fe2a13399d26e0586da
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Education
In Marketing
- Liselot Hudders
- Veroline Cauberghe
- Katarina Panic
- Esther Rozendaal
- E. V. van Reijmersdal
- Sophia van Dam
- Chen Lou
In Sociology and Political Science
Citations in the corpus
- Shedding New Light on How Advertising Literacy Can Affect Children's Processing of Embedded Advertising Formats: A Future Research Agenda (2017, background): “Rozendaal, Lapierre, et al. (2011) Rozendaal, Opree, and Buijzen (2016) suggest that children are unable to regulate their emotions.”