The Effect of Retail Atmospherics on Customers' Perceptions of Salespeople and Customer Persuasion:: An Empirical Investigation

By Arun Sharma, Thomas F. Stafford. 2000

248 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/617f295b67b6763e8a25a60ec77b6fe23997769d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. G. Davies
2. R. Chun
3. Seon-Hee Ju
4. Dong-Mo Koo

In Organizational Behavior and Human Resource Management

1. G. Davies
2. R. Chun
3. Seon-Hee Ju
4. Jae-Eun Kim
5. Dong-Mo Koo
6. Jieun Kim

Citations in the corpus

• The influence of corporate character on customers and employees: Exploring similarities and differences (2006, background): “One relevant influence is likely to be the environment in which the customer-employee interaction occurs, because store ambiance and design affect customers’ perceptions of retail businesses (Sharma and Stafford 2000).”
• Applying complexity theory to deepen service dominant logic: Configural analysis of customer experience-and-outcome assessments of professional services for personal transformations (2014, unknown): “…1998; Donovan & Rossiter, 1982; Donovan, Rossiter, Marcoolyn, & Nesdale, 1994; Hudson & Gilbert, 2000; Mathwick et al., 2001; Mitchell, 2001; Sharma & Stafford, 2000) and ethnographic studies (Barber, 2008; Grimlin,1996; Otnes, Ilhan, & Kulkarni, 2012; Sharma & Black, 2001; Toerien &…”
• An integrative framework capturing experiential and utilitarian shopping experience (2007, unknown): “decision-making style (Sharma and Stafford, 2000; Wesley et al., 2006); .”
• The interactional effects of atmospherics and perceptual curiosity on emotions and online shopping intention (2010, background): “…examined the effect of one or more components of traditional retail store atmosphere such as music (Hui, Dube, & Chebat, 1997; Yalch & Spangeberg, 2000), lighting (Hegde, 1996), ambience (Sharma & Stafford, 2000), and scent (Spangenberg, Crowley, & Henderson, 1996) on emotional states of customers.”
• Human factors in retail environments: a review (2012, background): “Furthermore, sales associates’ availability has a positive influence on consumers’ evaluations of stores and also interacts with store ambient factors (Baker et al., 1992; Sharma and Stafford, 2000).”