Economic and social satisfaction: measurement and relevance to marketing channel relationships
By Inge Geyskens, Jan-Benedict E M Steenkamp. 2000
457 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/4d54fc817ce24991a8cebe8d5a36c81afbea9dbf
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
- Tracy R. Harmon
- Eric C. Shiu
- Merlyn A. Griffiths
- P. Naudé
- Björn Sven Ivens
- Zhizhong Jiang
- Stephan C. Henneberg
- C. Pardo
In Organizational Behavior and Human Resource Management
- Tracy R. Harmon
- Eric C. Shiu
- Merlyn A. Griffiths
- P. Naudé
- Björn Sven Ivens
- Zhizhong Jiang
- Stephan C. Henneberg
- C. Pardo
Citations in the corpus
- Relationship Quality in Business to Business Relationships—Reviewing the Current Literatures and Proposing a New Measurement Model (2016, methodology): “Thus, considering the distinct meanings of these two constructs and following the suggestion of Geyskens and Steenkamp (2000), we measure satisfaction via the two separate constructs of social satisfaction and economic satisfaction.”
- Are key account relationships different? Empirical results on supplier strategies and customer reactions (2007, methodology): “(R) indicates that the item is reversed scaled FL = factor loadings Satisfaction (adapted from Geyskens and Steenkamp 2000 and Homburg and Rudolph 1997, 1 = totally dissatisfied, 7 = totally satisfied) How satisfied are you with … Economic Satisfaction FL 1 the supplier’s order handling 0,857 2 the…”
- Franchisee perceived relationship value (2008, background): “Satisfaction in industrial markets has been conceptualized by Geyskens and Steenkamp (2000)”