Reward Programs and Tacit Collusion

By Byung-Do Kim, M. Shi, Kannan Srinivasan. 2001

343 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/2e9b3f70c5ca1cd127c697e418c09a748f782377

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Citations in the corpus

Conditioning Prices on Purchase History (2005, background): “They would rather pay the higher price and receive the various enhanced services such as “one click shopping” rather than go through an entire registration to save $3 on shipping.”
An examination of restaurant loyalty programs: what kinds of rewards do customers prefer? (2005, background): “Rewarding customers for their loyalty is increasingly common in many segments of the travel industry, including airlines and hotels (Kim et al., 2004).”
Ridesourcing systems: A framework and review (2019, background): “Reward schemes and loyalty programs are popular practices across a broad spectrum of industries, including airlines, hotels, supermarkets, telecommunication, and recently, e-commerce online shopping; see Kim et al. (20 01, 20 04 ); Singh et al. (2008); Caminal (2012) ; and Gandomi and Zolfaghari (20”
When Giving Money Does Not Work: The Differential Effects of Monetary Versus In-Kind Rewards in Referral Reward Programs (2014, neutral): “Previous studies have examined certain aspects of thedesignof referral programs (Kim et al., 2001; Ryu & Feick, 2007).”
The Effects of Effort and Intrinsic Motivation on Risky Choice (2003, background): “…have become ubiquitous in the marketplace and a key component of customer relationship management, serving a critical role in developing relationships, stimulating product and service usage, and retaining customers (e.g., Borenstein 1996, Deighton 2000, Drèze and Hoch 1998, Kim et al. 2001).”
Antecedents of Internet Retailing Loyalty: Differences Between Heavy Versus Light Shoppers (2009, background): “Compared with light shoppers, heavy shoppers are more likely to invest more specific assets such as learning the format, feature and content of the focal Internet retailer, and join its loyalty reward program ( Kim et al. 2001; Reichheld and Schefter 2000).”
The Idiosyncratic Fit Heuristic: Effort Advantage as a Determinant of Consumer Response to Loyalty Programs (2003, background): “Furthermore, the importance of LPs has been recognized in both the managerial and the economic modeling literature (e.g., Borenstein 1996; Kim, Shi, and Srinivasan 2001; Kopalle and Neslin 2000).”
Managing rewards to enhance relational worth (2011, background): “Uncles (1997) and Kim et al. (2001) believe involvement to be a key moderating variable affecting how consumers process reward program information, although neither study tested propositions empirically.”
Behavior-Based Price Discrimination and Customer Recognition (2007, background): “25 For early papers on switching costs see als o, for example, von Weizsacker (1984), Klemperer (1987b), Farrell and Shapiro (1988, 1989).”
Consumer Learning, Brand Loyalty, and Competition (2004, background): “As an example of this, Caminal and Matutes (1990) and Kim et al. (2001) consider the case where switching costs arise endogenously through the actions of the firms, in particular through loyalty programs.”
Loyalty Programmes: Current Knowledge and Research Directions* (2012, background): “Meanwhile, empirical evidence suggests that direct economic rewards are more effective (Keh and Lee 2006; Kivetz 2005; Yi and Jeon 2003), although cash rewards are often inefficient for a firm because they incur high unit costs (Kim et al. 2001; Palmatier et al. 2006).”
Coupons Versus Rebates (2007, background): “Similarly, reward programs like airline frequent-flyer programs (e.g., Kim et al. 2001) are, in fact, rebate programs (with large redemption costs; see Lieber and Brannigan 2002).”