The Impact of the Prechoice Process on Product Returns

By Nada Nasr Bechwati, Wendy Schneier Siegal. 2005

117 citations recorded by the source corpus.

Subfields: Applied Psychology, Literature and Literary Theory, Marketing

View Paper: https://www.semanticscholar.org/paper/28465ee371bd67a4bb3f74be96d437e660f048b3

How researchers see this paper

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In Marketing

1. Denish Shah
2. Morris George
3. Hongju Liu
4. V. Kumar
5. Katherine N. Lemon
6. J. Petersen
7. Vinay Kumar
8. Peter C. Verhoef

Citations in the corpus

• Perceived Risk, Product Returns, and Optimal Resource Allocation: Evidence from a Field Experiment (2015, background): “For example, customers may receive disconfirming information postpurchase that may cause them to want to return the product (Bechwati and Siegal 2005).”