Hongju Liu
Marketing · 2010–2015
A researcher in the Science corpus: 2 papers; trusts 5 researchers and is trusted by 2 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 15 citations into it; #4,894 of 6,289 by trust here, #4,917 by citations
- Strategy and Management — 10 citations into it; #8,726 of 10,874 by trust here, #10,064 by citations
- Management Science and Operations Research — 7 citations into it; #10,005 of 11,946 by trust here, #10,392 by citations
Whom Hongju Liu trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Sangin Park
- Hiroshi Ohashi
- Harikesh S. Nair
- Jean-Pierre Dubé
- Pradeep Chintagunta
- Yao Luo
- Neil Gandal
- Steven T. Berry
Who trusts Hongju Liu overall
Papers from Hongju Liu's perspective
Ordered by how strongly the researchers Hongju Liu trusts endorse each paper. Same corpus, a different order for every researcher.
- Intertemporal price discrimination with forward-looking consumers: Application to the US market for console video-games
- Quantitative Analysis of Network Externalities in Competing Technologies: The VCR Case (Review of Economics and Statistics)
- An Empirical Model of Advertising Dynamics
- A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
- The Impact of the Prechoice Process on Product Returns
- Return Shipping Policies of Online Retailers: Normative Assumptions and the Long-Term Consequences of Fee and Free Returns
- Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants
- Remote Purchase Environments: The Influence of Return Policy Leniency on Two-Stage Decision Processes
- The Role of Network Effects in the US VCR Market, 1978-1986
- The Dynamics of Technological Adoption in Hardware/Software Systems: The Case of Compact Disc Players
Their papers
- Dynamics of Pricing in the Video Game Console Market: Skimming or Penetration? (2010) — 152 citations
- Perceived Risk, Product Returns, and Optimal Resource Allocation: Evidence from a Field Experiment (2015) — 164 citations